Ruby Tuesday Social Media
Ruby Tuesday is an American restaurant chain with over 200 locations across the United States. In 2022-2023, I worked with Tandem Theory where I art directed and designed creative content for their various social media platforms. I curated designs that effectively showcased promotions and menu offerings through a combination of static imagery, simple animations, and authentic in-restaurant videos. Additionally, I contributed to the development of continuous advertising initiatives and email campaigns aimed at spotlighting the restaurant's weekly promotions.
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Created visually engaging imagery tailored for social media platforms in alignment with Ruby Tuesday's brand identity, effectively highlighting promotional offers and signature menu selections.
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Photographed menu items and recorded video content within the restaurant premises for social media.
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Developed ad designs in accordance with Ruby Tuesday's ongoing promotional campaigns.
Sample Animations for Social Media
I created a series of simple animated GIFS using still photos captured of menu items in the restaurant. These were posted across multiple Ruby Tuesday social media channels.